SEED TO FEED
Transparency. Traceability. Buyer Confidence.
The Seed to Feed Program connects every stage of the crop — from sowing to final testing — to help build trust, attract serious buyers, and support better market outcomes.
Open to all, any grower can participate in the Seed to Feed Program. This program is perfect for Oaten, Wheaten, Barley, Millet, Vetch or Lucerne crops being planted as a single species.
Whether you’re selling one load or one hundred, this program gives your hay a clear and credible story.
The best way to make your hay stand out
Tell the Full Story
Listings which are backed by sowing, growth and pre-cutting data are more attractive to buyers — and more likely to lead to forward contracts and premium pricing.
Expressions of Interest
Seed to Feed listings can be advertised prior to baling, allowing buyers to express interest and track the crop’s progress.
Link your Hay Quality to the Growing Conditions
Show how early decisions and good management have contributed to hay quality — and set your product apart.
KEY PROGRAM STAGES
1. Getting Started
Call the Feed Central team to:
- Book an inspection with a Feed Central Inspector or
- Apply to the Feed Central Accredited Inspection Program to be able to complete your on-farm inspections yourself.
2. Sowing Inspection
- Condition of the paddock
- Seeding rate and area
- Sowing date and variety details
3. Mid-Season Inspection
- Presence of broadleaf or subtropical weeds
- Monitoring of weed control and crop health
4. Pre-Cutting Inspection
- Determining maturity of crop and of weeds
- Confirming crop has lodged
- Recording full detail of crop prior to cutting
5. Final Inspection
- Visual quality
- Bale specs and condition
- Harvest notes
6. Feed Test
- Independent nutritional analysis
- Confirms energy, protein and moisture levels
- Essential for informed buyer decisions
Pricing
- $990 + gst for Non-Members
- Discounted for Grower Members
- Included in all Accredited Memberships
Getting Started
Contact the Feed Central team on 1300 669 429 to book your first inspection or become a Feed Central Member here.
Weed Safe Program
Weed Safe is an optional classification available to growers already participating in Feed Central’s Seed to Feed Program.
It’s designed for producers with clean paddocks who take extra care to deliver weed-free hay. While Weed Safe is not a guarantee, it is a clear way to differentiate your product in the marketplace and attract buyers who value strong biosecurity standards.
stand out.
Protect Your Market.
Add Value.
Why It Matters
Our research and experience show that buyers — especially graziers — are increasingly biosecurity-conscious. They want to know that the hay they buy is clean and low-risk, and many are prepared to pay more for that assurance.
Benefits include:
- Weed Safe badge on your LocalAg listing
- Stand out in the marketplace
- Build buyer confidence and trust
- Potential to achieve premium pricing
HOW IT WORKS
Weed Safe is available to growers in the Seed to Feed Program. Contact the Feed Central Grower Services team to get the process started.
- Applicants are screened by our Grower Services team to ensure they meet the necessary requirements.
- CVD (Commodity Vendor Declaration) is mandatory to qualify for Weed Safe
- Each Weed Safe lot requires the grower to completed a weed declaration
Show buyers your commitment to quality and biosecurity. Go Weed Safe and set your product apart.
Get Started Today
Contact the Feed Central team on 1300 669 429 to book your first inspection or become a Feed Central Member here.
List your your crop before it’s cut. Sell it before it’s stacked.
The Team Behind the Program
The Seed to Feed and Weed Safe Programs give buyers the transparency they want, and growers the tools they need to build stronger relationships and drive demand.
Quality backed by the team at Feed Central. Sales delivered through LocalAg Marketplace.